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We've all made mistakes. But a bad reputation can damage your career. Whether it's from a public faux pas, legal troubles, sabotage, or rumors, the damage can have long-lasting effects on your ability to work. Take control of the situation and learn how to repair a negative reputation. Get a three-step process to evaluate the damage, create a plan, and respond with focus. These techniques are ones that Lida Citro+½n uses at her reputation management firm, LIDA360, to help her own clients bounce back from bad press and regain their good name.